Royal Birkdale Golf Club (“we”, “us”, or “our”) is committed to protecting your personal information. This Privacy Policy explains what data we collect when you visit www.royalbirkdale.com, how we use it, and your rights in relation to it.
Who We Are
Royal Birkdale Golf Club is located at Waterloo Road, Southport, Merseyside, PR8 2LX, United Kingdom. If you have any questions about this policy or how we handle your data, please contact us at secretary@royalbirkdale.com.
What Information We Collect
We may collect the following personal information:
- Name, email address, and phone number when you submit an enquiry or contact form
- Booking details when you reserve a tee time or event
- Payment information when you make a purchase (processed securely through a third-party payment provider)
- Technical data such as your IP address, browser type, and pages visited, collected automatically via cookies
How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and fulfil bookings or requests
- Process payments for goods and services
- Send you updates, newsletters, or promotional information (only where you have consented)
- Improve the performance and content of our website
- Meet our legal and regulatory obligations
Legal Basis for Processing
We process your personal data on the following legal bases: fulfilment of a contract (e.g. processing a booking), compliance with a legal obligation, our legitimate interests in operating and improving our services, and your consent where we have asked for it (e.g. for marketing communications).
Cookies
Our website uses cookies to distinguish you from other users and to improve your browsing experience. Some cookies are strictly necessary for the site to function; others are used for analytics or marketing purposes and are only set with your consent. You can manage your cookie preferences at any time through your browser settings.
CCTV
Royal Birkdale Golf Club operates closed-circuit television (CCTV) across its premises for the purposes of security, crime prevention, and the safety of members, guests, and staff. We are the data controller for footage captured by our CCTV system. Recording is carried out on the basis of our legitimate interests in maintaining a safe and secure environment. Footage is retained for a maximum of 21 days, after which it is automatically overwritten or securely deleted unless it is required in connection with an ongoing security or legal matter. Access to CCTV footage is restricted to authorised staff and, where applicable, relevant authorities such as the police. We do not share footage with third parties except where required by law or in response to a valid legal request. If you wish to request access to footage in which you appear, or have any questions about our use of CCTV, please contact us at secretary@royalbirkdale.com. We will respond to requests within one month in accordance with UK data protection law.
Sharing Your Information
We do not sell or rent your personal information to third parties. We may share your data with trusted service providers who assist us in operating our website and delivering our services (for example, payment processors and email platforms), but only to the extent necessary and under appropriate data protection agreements. We may also disclose information where required by law.
Data Retention
We retain your personal information only for as long as is necessary for the purposes set out in this policy, or as required by law. When data is no longer needed, it is securely deleted or anonymised.
Your Rights
Under UK data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request deletion of your data in certain circumstances
- Object to or restrict our processing of your data
- Withdraw consent at any time where processing is based on consent
Data Protection Complaints
If you have a concern about how we have handled your personal data, we encourage you to contact us in the first instance so we can address it directly. Please submit your complaint in writing to secretary@royalbirkdale.com, marking your message “Data Protection Complaint.” We will acknowledge your complaint within 30 days of receipt and aim to provide a full response as soon as reasonably practicable. If you remain dissatisfied after we have responded, or if we have not responded within a reasonable timeframe, you have the right to lodge a complaint with the Information. Commissioner’s Office (ICO) at ico.org.uk.
Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Links to Other Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies before providing any personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “last updated” date. We encourage you to review this policy periodically.
Last updated: June 2026